×
In an era where the Chinese specialty coffee industry is rapidly evolving from artisanal craftsmanship to industrial standardization, partnerships between premium equipment manufacturers and leading educational institutions signal a new chapter of quality and professionalism. It is with immense pride that we announce our selection as the official coffee roaster equipment partner for Zhen Square Coffee Academy’s grand inauguration ceremony—a testament to Bideli’s unwavering commitment to excellence and its growing reputation among China’s top coffee brands.
A Partnership Rooted in Shared Excellence
Zhen Square Coffee Academy, a flagship initiative under Lekka Food and a collaborator of Yunnan Agricultural University—home to China’s first “Coffee Science and Engineering” undergraduate program—stands as a beacon of professional coffee education. Spanning 740 square meters with a 950-square-meter construction area, the academy features state-of-the-art training facilities, including dedicated roasting labs, sensory evaluation rooms, and multimedia classrooms, all equipped with industry-leading machinery. Its mission to cultivate top-tier coffee talents demands nothing short of precision, reliability, and innovation in every piece of equipment.
After rigorous evaluation by the academy’s technical team and expert panel, Bideli emerged as the clear choice. What sets us apart? For over three decades, since 1993, Bideli has blended deep expertise in food processing engineering with a relentless focus on coffee roasting technology. Our product range spans 600g to 120kg capacity models, catering to everything from boutique roasteries to large-scale production facilities—each designed to deliver consistent flavor profiles and operational efficiency.
Why Top Brands Trust Bideli
Zhen Square’s endorsement is more than a partnership; it is validation of Bideli’s position as a leader in “Made in China”. Unlike mass-produced equipment that compromises on quality, Bideli machines integrate cutting-edge thermal engineering and precision control systems. Our signature HT250 gray cast iron drums ensure uniform heat distribution, while intelligent temperature control systems maintain flavor stability within a ±1°C range—a critical factor for training aspiring roasters and ensuring reproducible results.
This level of craftsmanship has earned Bideli recognition across the industry. We are proud to count PCA (Professional Coffee Athletics) and Yunnan Agricultural University, a pioneer in coffee academic research, among our esteemed partners. Our equipment is trusted by roasteries nationwide, from Guangzhou’s vibrant café districts to Yunnan’s coffee plantations, and exported to over 30 countries, including those in Europe, the Middle East, and North America.
Elevating Coffee Education Through Reliable Technology
At the heart of our collaboration with Zhen Square is a shared vision: to empower the next generation of coffee professionals with tools that bridge theory and practice. The academy’s training programs, endorsed by Yunnan Agricultural University, cover the entire coffee value chain—from seed to cup, including roasting techniques, sensory analysis, and café operations. By integrating Bideli’s roasting systems into their curriculum, students gain hands-on experience with industry-standard equipment, preparing them for real-world challenges.
For Bideli, this partnership represents more than business success. It reinforces our role in driving the professionalization of China’s coffee industry. We understand that a thriving coffee ecosystem depends not only on exceptional beans but also on equipment that preserves their unique characteristics. Our partnership with Zhen Square allows us to contribute directly to this ecosystem, ensuring that future roasters master the skills to craft exceptional coffee.
Looking Forward: A Journey of Innovation and Collaboration
As we celebrate this milestone, we remain committed to pushing the boundaries of coffee roasting technology. Our R&D team continues to innovate, developing smart solutions that simplify operations, reduce energy consumption, and enhance flavor consistency. We also pride ourselves on end-to-end support—from pre-sales technical consulting and customized system design to post-installation debugging and ongoing maintenance—ensuring that our partners, including Zhen Square, can focus on what they do best: nurturing talent and advancing coffee culture.
Zhen Square Coffee Academy’s inauguration is more than a single event; it is a symbol of the Chinese coffee industry’s rapid growth and the increasing recognition of domestic manufacturing excellence. For Bideli, this partnership is a testament to our journey—from a local machinery manufacturer to a global player trusted by industry leaders.
We extend our deepest gratitude to Zhen Square Coffee Academy for this invaluable opportunity. Together, we will shape the future of coffee education, champion quality craftsmanship, and prove that when it comes to coffee roasting technology, China’s Got Talent. Here’s to roasting new heights—one cup, one partnership, one innovative step at a time.
EN
